Pink Diamond Financial

About Us

Planning Futures

A Proven Approach

Since 2020, we have helped create programs and portfolios to meet long-term financial goals. Have questions about investments, taxes, retirement, and/or estate planning? One of our credentialed professionals would be glad to help.

A Proven Approach

We start by clarifying our fee structure and explaining the different ways we can help. Then we analyze your goals and compare them to your current portfolio. Then we recommend an investment strategy designed to meet your risk tolerance.

Why Us?

A Proven Approach

Why Us?

Our team is comprised of people with different kinds of finance experience, but we all have this in common--a commitment to ethics and integrity. We’re all fully licensed and credentialed. And you can count on unbiased recommendations and impartial guidance.

Meet Our Founder

Gena Perdue

Gena began her career in finance in 1993 as an Executive Assistant for Spear Leeds & Kellogg. During that time, she became masterful at compliance and information management. It wasn't until 2015 when Gena became licensed for life and health insurance that she began seeing a path to help people achieve financial literacy. Gena created Pink Diamond Financial in 2023 as an ode to her mother and daughters, helping more women achieve financial freedom.

She chases the sunset with her daughters

in her free time.

Frequently Asked Questions

Please contact us if you cannot find an answer to your question.

Why should I make a financial plan?

Financial plans allow you to prepare for things like your child's education, your retirement, or big/unexpected life changes.

What should a financial plan include?

It should start with your goals and objectives, and from there we will build an investment portfolio, retirement and tax planning, as well as insurance needs.

How often should I update my financial plan?

You should meet with us to review your plans every five years, or before any major life transition.